Hey –

For the last 18 months, we’ve been deep in advanced AI with clients.

It started in capital formation but now it touches everything.

Pre-acquisition screening.
Deal sourcing.
Underwriting in seconds.
Operations.
Renewals and ancillary income.
Exit positioning.

Clients are using agents to find deals automatically, tools to underwrite OMs instantly, systems that increase renewals while improving resident satisfaction.

And a lot more.

This isn’t incremental efficiency, it’s fundamental competitive advantage.

The firms adopting this are setting themselves up to dominate the next cycle.
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The rest will be competing just to survive.

Even if you’re not a client, you need to see what’s happening. It’s moving too fast and it’s too fundamental to ignore.

I’m hosting a live training on March 4 at 10am PT to walk through:

• The exact AI tools clients are using right now
• Where to plug AI into your deal flow - from OM to exit
• Real client workflows you can model immediately

​Register here.​
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If you’re serious about competing in this industry over the next cycle, be there.

Adam

PS. The training is totally free but don't think it's not worth your time because of that. Learn more and join us here.​

This Week's Podcast

Guest: Anton Zajac, Founder & CEO, IntellCRE

Speed Is the Competitive Edge in Commercial Real Estate

In brief:
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This Demo Day episode looks at how AI is fundamentally reshaping the mechanics of commercial real estate workflows, from pre-acquisition screening to deal marketing and exit preparation. The focus is on what changes when time-intensive, manual processes are compressed into repeatable systems.

In today's on-screen demo, Anton Zajac, CEO of IntellCRE, walks through how his platform allows drag and drop data entry (think: all data room files) so you can populate your proforma in minutes with accurate data, not hours.

​Watch the demo here.​

Key points

• Underwriting, valuation, and marketing are still handled through fragmented tools and manual handoffs.
• IntellCRE consolidates data ingestion, analysis, and output into a single workflow.
• Tasks that previously consumed analyst hours and external vendors can be completed in minutes.
• High-volume teams gain the most leverage, and smaller teams can operate at enterprise scale.
• Turn underwriting output into investor facing marketing materials.

What stands out

IntellCRE's interface is not the only one I have seen that allows for data parsed from the disparate documents in a deal-room straight to a spreadsheet.

The output the platform delivers includes valuation, sensitivity analysis, and the ability to underwrite 10x what acquisitions are used to in the same time.

What makes IntellCRE different (each platform takes a different approach to its deliverables) is that it can create stunning marketing materials - for investors (if you're raising capital), for clients (if you're a broker), and for sponsor investment committees.

The platform is fast, intuitive, and addresses multiple points of friction in the initial screening and underwriting phase of the acquisitions process.

FAQs

Who is this most relevant for?​
Sponsors, brokers, and acquisition teams with active pipelines and recurring underwriting demands.

Is this limited to pre-acquisition analysis?​
No. The discussion spans pre-acquisition screening, marketing execution, and investor-facing materials.

Does automation reduce rigor?​
The opposite. Standardized inputs make inconsistencies and assumptions easier to see.

if you've not yet seen how quickly you can underwrite a deal once you get into a data room, you need to see this demo - and let me know if you'd like an intro to Anton. As with other Demo-Day participants, he has kindly offered discounts to GowerCrowd subscribers who use the platform.

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If you would like to contribute to this conversation, I have published some abbreviated commentary on LinkedIn.

​Access that post on LinkedIn here.​

​And click here to listen to or watch the demo.​
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​​If this is your first time seeing this newsletter, please click here to subscribe.​

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